Case Studies

Increasing New Patient Numbers by 120% in 5 Months

February 6, 2025

Increase in New Patients

90 %

Results

The Results

$25.19 Cost per New Patient Lead

Achieved with optimized Google Ads campaigns during the initial months.

30-40 Monthly Invisalign Leads

Generated consistently through targeted Facebook and Instagram Ads with leads cost averaging less than $50

20 Keywords Ranked on Google’s 1st Page

With 8 in the top 3 positions, boosting organic visibility in five nearby neighborhoods.

Averaging 85-90 Monthly New Patients

Peaking at 97 in July 2024, with sustained growth throughout the year.

300+ Active Patients

Reversed a downward trend of active patients seen throughout 2023 and early 2024.

Introduction

Summit Family Dental, a thriving practice in Shelby Township, Michigan, had an impressive foundation—dedicated leadership from Dr. Krista and Dr. Mark Wartman and a loyal patient base of 3800 active patients. However, their growth potential was limited by a lack of a comprehensive marketing strategy.

Recognizing that Summit Family Dental partnered with Dental Marketer. The goal was clear: increase new patient numbers, attract more Invisalign and specialty cases, and establish a strong online presence.

We began by revamping their website with a modern, patient-focused design, integrating videos and patient testimonials to add personality and enhance engagement. Our marketing approach included a robust SEO strategy and highly targeted Google and Facebook Ads. These efforts not only expanded their reach but also delivered measurable, consistent results.

TRANSFORMATION

The before and after transformation

TESTIMONIAL

In their own words

Partnering with Dental Marketer has transformed our practice

Within months, we saw a dramatic increase in new patient numbers—so much so that we had to request scaling back certain campaigns because we didn’t have the capacity to accommodate so many new patients! Their team’s ability to deliver consistent, measurable results, combined with their responsive and personalized approach, has been nothing short of extraordinary. We’re thrilled to have a strategy that not only works but works better than we ever imagined.

Dr. Mehul Patel

Southshore Dental

Dental Industry Expertise

Take Their Word for It.

We’ve helped real dental practice owners, but you don’t have to just take our word for it. Take theirs. Listen to their real experiences with Dental Coaching Company below.

Dr. Cody F. – Detroit, MI, Columbus, IN

Dr. Tyson P. – Dallas, TX, Columbus, IN

Dr. Steve D. – Grand Rapids, MI, Columbus, IN

Stacey – Office Manager – Trenton, MI, Columbus, IN

Dr. Mehul P. – Trenton, MI, Columbus, IN

Dr. Omar & Dr. Dianna – Miami, FL, Columbus, IN

Dental Consulting Reviews

Read On For Real Reviews From Dental Coaching Company Clients.

We’ve helped real dental practice owners, but you don’t have to just take our word for it. Take theirs. Listen to their real experiences with Dental Coaching Company below.

They’re always available to speak and truly care

What an amazing company. They are already turning my practice around and it’s only been 2 months. They’re always available to speak and truly care. Can’t say enough good things about them.

Enas Nimri-Yammine

Their guidance and techniques are proven

If you’d like to take your practice to the next level you need Kelly and Ana. Their guidance and techniques are proven and so easy implement its seamless! Give them a call, you’ll be glad you did!

Candy Dalton-Van Nort

We definitely had fun working with them

It’s been a great experience working with Kelly & Anna. They not only help you identify any problems/issues you may be having but also give you the tools to correct them. I personally love their down to earth, no nonsense attitude. We definitely had fun working with them the past couple of days but more importantly feel it was VERY beneficial for our office!

Jennie Shores

I’ve seen incredible results from their methods

Absolutley love Schwartz consulting. They start by evaluating data so that they have a clear approach as to what the strengths and weaknesses are in the practice. They then dive into building upon the strengths and guide the team through improving in the areas of weaknesses. I’ve seen incredible results from their methods and highly recommend them to any practice at any level!!

Weston Lunsford

Kelly and his wife are a great team

Kelly and his wife are a great team. We looked at several consultants and decided to go with Kelly after numerous discussions with clients of his that ranged anywhere from 6 months into his program to 20+ years of continual use of his program through multiple practices.

Daniel Binkowski

Tremendously positive impact on our office as a whole

One of the best career decisions my partners and I ever made was bringing Kelly and Anna into our office. We started working with them about five years ago, and they have had a tremendously positive impact on our office as a whole. Our practice is far healthier financially as a result, but more important, it’s ultimately allowed us to offer better care to our patients, and that’s why we’re all doing this to begin with. Thank you, guys!

Paul Schmude